It's not that hard to create a first-person rollercoaster animation using CGI—I knocked off a half-decent one shortly after I first picked up the Softimage|3D user guide. But it is tricky to come up with a good reason to create a first-person rollercoaster animation, and trickier still to pull it off well. I think this ad for the Zürich Chamber Orchestra succeeds on both counts.
[Thanks,
Steve Bass.]
Labels: CGI, commercials, computer animation, motion graphics, shorts